Actors Robert De Niro and Al Pacino are suing a film distributor and watch company for Tutima watch advertisements tied to the 2008 film Righteous Kill.
The series of promotions included one print advertisement which showed the actors faces and their names above a picture of a Tutima watch and a Righteous Kill video clip that appeared on Tutima watch website, according to the lawsuit.
"De Niro's and Pacino's policies concerning commercial endorsements and tie-ins are common knowledge in the entertainment industry. Tutima watch's actions have damaged De Niro's and Pacino's valuable reputations and diminished the commercial value of their name and images."
The series of promotions included one print advertisement which showed the actors faces and their names above a picture of a Tutima watch and a Righteous Kill video clip that appeared on Tutima watch website, according to the lawsuit.
"De Niro's and Pacino's policies concerning commercial endorsements and tie-ins are common knowledge in the entertainment industry. Tutima watch's actions have damaged De Niro's and Pacino's valuable reputations and diminished the commercial value of their name and images."
No comments:
Post a Comment